Connected TV Advertising Summit - VIRTUAL EVENT - leaderboard 7-7-20
  • blinklvn-outline

    I’m pleased to present the 525th edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. As always we wish our listeners all the best and hope everyone is staying well.

    This week Colin and I discuss Comcast’s Q2 ’20 earnings, which underscored how critical broadband is becoming to the company, with video further receding. Comcast has stated its broadband focus for a while now, but the pandemic is accelerating the impact on the company’s financials. In Q2 broadband subscriber gains were at a record high, as cord-cutting took a toll on video subscribers and NBCUniversal. The percentage of subscribers to a single Comcast service (broadband) are up significantly.

    Comcast’s broadband focus means that both QuickQ加速器下载, its streaming media player, are critical pieces for leveraging broadband subscribers into OTT services, advertising and devices. This is prompting Comcast to offer 3rd party video services, like Sling TV, for the first time. Comcast’s transformation is part of larger changes in the industry toward OTT and CTV that every company is now pursuing.

    (Separate, Colin also describes an interesting webinar series he’ll be hosting starting August 10th, “The Psychology of the Subscriber” which will probe the consumer’s decision-making process when signing up for SVOD services. Registration is free.)

    Listen in to learn more!
     
    Click here to listen to the podcast (23 minutes, 41 seconds)



    Explore all previous podcasts

    Add the podcast feed to your RSS reader.

    The VideoNuze podcast is also available in iTunes...subscribe today!

     

     
  • QuickQ破解版
  • blinklvn-outline

    NBCUniversal’s streaming service Peacock signed up 10 million users since launching for Comcast’s subscribers in April and nationally in July, Comcast announced today in its Q2 earnings release. On its earnings call Comcast noted that the 10 million figure represents sign-ups, not monthly active accounts or users, and that it was still too early to report on these latter metrics which are critical for ad-supported businesses. However, Comcast said use and engagement times were running ahead of expectations so far. CEO Brian Roberts said “Peacock exceeded our high expectations.”

    continue reading

     
  • Connected TV Advertising Summit - VIRTUAL EVENT - full banner 7-7-20
  • blinklvn-outline

    I’m pleased to present the 524th edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. As always we wish our listeners all the best and hope everyone is staying well.

    With the pandemic accelerating a shift from linear TV, sports and pay-TV, AVOD is poised for significant growth in both viewership and ad revenues. Earlier this week, MoffettNathanson forecast AVOD growing from $3 billion in 2024 to $14 billion in 2024, compensating for most of the $14 billion decline in traditional TV ad revenues expected over that same time period.

    On this week’s podcast Colin and I dig into all the factors behind AVOD’s rise and these coming changes.

    Listen in to learn more!
     
    QuickQ破解版 to listen to the podcast (22 minutes, 37 seconds)



    Explore all previous podcasts

    Add the podcast feed to your RSS reader.

    The VideoNuze podcast is also available in iTunes...subscribe today!